MOVEMENT-LED VIRTUAL PRODUCTION
Artistry at the center of emerging technology.
Performer artistry, crafted choreographed motion capture, animation, Unreal Engine virtual production, and ethically AI-assisted cinematic workflows.
MB3 Creative Studio creates embodied digital content, animation-enhanced performances, digital characters, virtual production experiences, and training programs for studios, institutions, brands, and performing artists.
We bring extraordinary human movement to the center of emerging technology
View the work →
Character Creation & Animation
CG Environments
Abstract Animation
UNREAL ENGINE · CRAFTED MOCAP · AI-ASSISTED VFX · DIGITAL CHARACTERS · ARTIST EDUCATION
THE STUDIO
A studio where movement and technology speak the same language.
MB3 Creative Studio is a movement-led Unreal Engine and AI-assisted virtual production studio rooted in performer artistry. We design, direct, and refine digital performance for studios, universities, cultural institutions, and brands.
Our work bridges performer artistry, animation craft, real-time production, generative AI, and ethical creative technology. We create cinematic digital experiences rooted in human presence.
Marcela Bragagnolo
Founder · Animator · UE Trainer. VFX Artist . Mocap Specialist . Performance Director . Unreal Engine Authorized Trainer Partner Gold . Unreal Engine Animation and Rigging Fellow.
WHY MB3
Most technology pipelines begin with software. MB3 begins with the performance and artistry.
We believe — Captured movement is not just data.
We believe — Animation is not just polish.
We believe — Digital characters are not human replacements.
We believe — Generative AI is not a replacement for artistry.
Virtual production is most powerful when guided by extraordinary performers, choreographers, animators, consent, authorship, and storytelling.
MB3 brings together performer artistry, movement intelligence, Unreal Engine workflows, AI-assisted VFX, and artist-centered training to build the next generation of embodied digital production.
CAPABILITIES
Four ways MB3 serves your production.
Each practice area is rooted in performer artistry and designed to serve studios, agencies, brands, institutions, and performing artists at the highest level.
✦ Create
- Crafted choreographed motion capture direction
- Digital characters and MetaHuman workflows
- 2D and 3D Animation
- Unreal Engine virtual production and ICVFX
- XR, immersive experiences, VFX workflows, theatrical 3D mapping
✦ Train
- Performer training for digital production
- Animation and movement literacy programs
- Unreal Engine education
- Responsible and ethical use of generative AI
- University programs, artist residencies, faculty development, independent artist training, and workforce development
✦ Embed
- Embedded Motion Capture Specialist
- Embedded Performance Director and Choreographer
- Embedded Unreal Engine Artist
- Embedded Character Animator
- Support for Unreal Engine Service Partner teams
✦ Augment
- AI-assisted visual development and previs
- Responsible AI-assisted VFX workflows
- Ethical AI documentation and consulting
SELECTED WORK
Reels & projects
A selection from the portfolio of Marcela Bragagnolo — animation, Unreal Engine characters, in-camera VFX, performing arts, and motion design. Select any piece to view the full reel.
THE MB3 PRINCIPLE
We do not capture motion
We craft digital performance
COLLABORATE
Let’s build embodied digital production
MB3 partners with studios, universities, cultural institutions, and brands to create cinematic digital experiences rooted in human presence — keeping movement, embodiment, ethics, and artistry at the center.
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